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Created exclusively for the South Korean market, this one-of-a-kind Tailor Made 12Cilindri translates Korean artistic heritage and contemporary creativity into a highly personalized expression of Ferrari design.
Ferrari has unveiled a new Tailor Made 12Cilindri that represents the pinnacle of craftsmanship within its personalization program. Created exclusively for the South Korean market, this one-of-a-kind vehicle is conceived as road-going art, blending tradition and innovation through a multidisciplinary global collaboration.
Developed over nearly two years, the project brought together South Korean artists Dahye Jeong, Hyunhee Kim, GRAYCODE, jiiiiin, and TaeHyun Lee, Ferrari’s Styling Centre, and the creative vision of COOL HUNTING®. The result is a highly expressive interpretation of the 12Cilindri that translates Korean cultural heritage and contemporary creativity through Ferrari design and engineering.
The car is defined by its bespoke transitional Yoonseul paint, inspired by Korean tradition and shifting from green to violet with blue highlights. Inside, Dahye Jeong’s horsehair weaving appears throughout the cabin, including a newly developed three-dimensional fabric, a screen-printed glass roof, and a hand woven Mongolian horsehair artwork integrated into the dashboard. Hyunhee Kim’s translucent material work is featured across exterior details and within the interior, while TaeHyun Lee’s exploration of white lacquer informed the creation of white brake calipers and white shift paddles, both firsts for a factory-made Ferrari. The exterior livery, developed by GRAYCODE and jiiiiin, visually translates the sound of the Ferrari V12 engine using a darker shade of the transitional paint.